Following Charlie's previous bulletin 'Crisis communications, a dark art?' about how you can develop a crisis response strategy from Timothy Coombs' Situational Crisis Communications Theory (SCCT), this week's guest author Jim Preen makes his case against SCCT.
17 January 2020
“Great 'personal' commentary/stories provided by the speaker [James McAlister] that really brought the slides to life.”Tracy Samson
University College London View further testimonials